In the Philippines, an academic thesis is named by the degree, such as bachelor/undergraduate thesis or masteral thesis. However, in Philippine English , the term doctorate is typically replaced with doctoral (as in the case of "doctoral dissertation"), though in official documentation the former is still used. The terms thesis and dissertation are commonly used interchangeably in everyday language yet it generally understood that a thesis refers to bachelor/undergraduate and master academic work while a dissertation is named for doctorate work.
The above example reflects research interested in quality management , the area of interest . Within this area of quality management , the authors focus on Deming's style of quality management. However, the authors want to draw attention to a particular outcome of the research, which is the implementation of Deming's style of quality management. The use of the word implementation highlights the practical aspect and outcome that the research attempts to achieve. The authors emphasise this further in the title by identifying the research methodology that guided the research, namely action research , which is known for its practical goals. Therefore, unlike the first example, where the outcome was just one aspect of the research, this second example highlights how to use a title to emphasise research that has a much more practical outcome .